Selling Your Home in Edmonton?
I’ll help you understand what your home could be worth, your selling options, and what I recommend before you make a move.
Thinking About Selling Your Home in Edmonton?
Start with an honest look at what your home could be worth and the best way to sell it.
I'm Jeneen Marchant, a REALTOR® with RE/MAX Real Estate. I've been helping homeowners sell in Edmonton and the surrounding area since 2009.
You don't need to know exactly when you want to move or have your house ready for the market before we talk. We'll start with your home, what's happening in your area and what you need from the sale.
From there, I'll give you my recommendation.
Before We List,
We Need to Get the Price Right
One of the most important conversations I have with a seller happens before the home ever goes on the market.
What is it actually worth?
I look at recent comparable sales, current competition, the condition of your home, its location and what buyers are responding to in the Edmonton real estate market.
And I'll be straightforward with you.
I'm not going to suggest an unrealistic price because it's the number you want to hear or because I want the listing. Overpricing can cost valuable time and make it harder to position the home properly later.
I'd rather give you an honest opinion from the beginning and build the selling strategy around real numbers.
Selling Your Home Starts Before the Listing Goes Live
There's more to selling a home than putting it on MLS® and waiting for someone to make an offer.
Before we list, I'll help you look at the property through a buyer's eyes.
We can talk about what may be worth fixing, updating, or preparing before the home hits the market and where I don't think you need to spend money.
I've seen homeowners put thousands of dollars into improvements that buyers barely notice or would have changed themselves anyway.
Sometimes a few strategic changes can make a difference.
Sometimes the best advice is to leave something alone.
That's why I prefer to see the home before you start spending money getting it ready to sell.
There May Be More Than One Way to Sell Your Home
A traditional listing is the right choice for many Edmonton homeowners.
But not every seller has the same priorities.
If your goal is to get full exposure to the market and I believe your property is well positioned to attract buyers, I'll usually recommend listing it traditionally.
In other situations, convenience, timing or the condition of the home may matter just as much.
Depending on your property and circumstances, you may also have the option to explore a cash offer.
That can be worth considering if:
You need to move quickly.
You don't want regular showings.
You're going through a major life change.
The home requires significant repairs or updates.
Keeping the property ready for buyers would be difficult.
You simply want to understand another option before deciding.
A cash offer isn't automatically better than listing, and listing isn't automatically better for every homeowner.
I'll help you look at what each option could mean for your situation and give you my recommendation.
No pressure. No need to decide before we talk.
What Happens When You Sell Your Home With Me?
1. We Start With Your Home and Your Plans
Before I recommend anything, I want to understand the property and what's prompting the move.
Are you relocating? Downsizing? Buying another home? Going through a separation? Trying to sell a property that needs work?
Your timeline and priorities matter because they can affect the strategy I recommend.
2. I Evaluate the Property and Current Market
I'll look at your home alongside recent sales, current listings, neighbourhood activity and the properties buyers are likely to compare with yours.
That gives us the information we need to talk realistically about value and pricing.
3. We Decide How to Position the Home
If listing on the open market is the right choice, we'll talk about what should happen before the property goes live and how I recommend positioning it.
You don't need to become a real estate marketer or figure out every detail yourself. That's my job.
4. I Manage the Listing, Marketing and Buyer Activity
Once the home is on the market, I manage the selling process and keep you informed about what is happening.
That includes buyer activity, feedback, offers and anything we may need to adjust along the way.
5. We Review Offers and Negotiate
The highest number on an offer isn't always automatically the best offer.
Price matters, but so can conditions, deposit, possession date, financing, and the likelihood that the transaction will actually close.
I'll walk you through the offer, explain what matters and negotiate with your interests in mind.
6. I Stay Involved Through Closing and Possession
An accepted offer isn't the end of the transaction.
There are conditions, deadlines and details that still need to happen before possession day.
I'll keep you informed through that process so you know what is happening and what comes next.
Why Edmonton Homeowners Work With Me
I've been a REALTOR® with RE/MAX since 2009, and I've worked with homeowners through all kinds of real estate markets and life changes.
Experience matters, but so does how your REALTOR® handles the relationship.
You can expect me to communicate with you, explain what I'm seeing and give you my opinion, even when the easiest answer isn't necessarily the one I think you need to hear.
I take pricing seriously.
I take negotiation seriously.
And I take the responsibility of helping someone sell one of their largest assets seriously.
I help homeowners sell throughout Edmonton and nearby communities, including:
Edmonton • St. Albert • Sherwood Park • Fort Saskatchewan • Beaumont • Leduc • Spruce Grove • Ardrossan and surrounding areas
The broader Edmonton real estate market matters, but when I'm pricing your home, I'm much more interested in the market you're actually competing in.
Selling Throughout Edmonton and the Surrounding Area
A home in Beaumont isn't competing with every property in Edmonton.
Neither is a condo downtown, a family home in southwest Edmonton or an acreage outside the city.
Local conditions matter.
Questions Edmonton Homeowners Ask Before Selling
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A professional home evaluation looks at more than an automated estimate. I consider recent comparable sales, current competition, property condition, location and local market activity to determine what I believe your home could realistically sell for.
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Not necessarily. Some improvements may help with buyer appeal, while others may not return what you spend. Before taking on a major renovation, I recommend having me look at the property so we can talk about what may actually be worth doing.
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I look at comparable properties that have sold, homes currently competing for buyers, the condition and features of your property and what is happening in your part of the Edmonton market. Then I recommend a pricing strategy based on that information.
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Depending on your property and circumstances, another selling option may be available. If avoiding showings is important to you, tell me that when we talk and I'll explain the options that may make sense.
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It depends. A traditional listing may make more sense when getting full market exposure is your priority. Another option may be worth considering when convenience, timing, property condition or fewer disruptions matter more. I'll help you compare the options rather than assuming one is right for everyone.
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You don't need to renovate, declutter the entire house or know what your home is worth before contacting me. In fact, I would rather talk before you make expensive changes. We can start with the property as it is and decide what makes sense from there.
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There isn't a single right answer. Some homeowners call when they're ready to list immediately, while others start the conversation several months ahead. If a move is on your radar, getting an early understanding of value, preparation and timing can make planning easier.
You Don't Need to Be Ready to List to Start the Conversation
Maybe you're ready to sell now.
Maybe you're trying to decide whether it's worth moving.
Maybe you need to know what your home could sell for before you can make another decision.
Or maybe you're looking at your house thinking, “Where would I even start?”
Start with me.
I'll take a look at the home, answer your questions and help you understand what your options could look like.
Then you can decide what makes sense.
Testimonials