4 Reasons to Sell Your Home Before The Selling Season Picks Up

In the real estate world, spring is known as “selling season” because it’s generally the peak time for homebuyers to house-shop and sellers to list their properties!

  But, what if I told you that listing your home in the off-season (yes, even during winter) has its benefits too? A common real estate myth is that homeowners should never list their homes for sale during the winter off-season, but that couldn’t be farther from the truth! Studies have shown that homes listed for sale during off-season actually sell faster and for a higher price than those listed during the selling season.

If you’re thinking of selling your home this winter, here are 4 reasons why you should list your property before the selling season picks up:

1. Beating the rush

Did you know that buyers start looking for homes online at least four months before they truly start “home shopping”? If you list your property before the selling season starts, your home is sure to catch the eye of prospective homebuyers, and it might even make them pull the trigger sooner!

2. Less competition

As soon as the spring selling season starts, a flood of new home listings pop-up and clutter the market with competition. Your home is more likely to stand out to prospective buyers when there is less competition out there. Not to mention, you may even be able to list your home for a higher price due to the uncompetitive nature of the market.

3. Buyer Urgency

Usually, if a homebuyer is looking to purchase a property in the winter off-season, it’s because they need to find a home right away! Use this buyer urgency to your advantage and let your home be the light at the end of the tunnel for eager winter-buyers.

4. Decreased attention to curb appeal

When selling a home during spring or summer, homeowners are required to put in a lot of outdoor maintenance to ensure that their homes are looking their best for buyers. During the winter off-season, it is much easier to maintain curb appeal than it is in the warmer months. You may have to shovel and de-ice your walks, but at least you don’t have to mow the lawn, weed the garden, plant flowers, etc.

If you’re thinking of selling your home don’t wait until the “selling season” to list your property. Prepare your home for sale right away — before the market is flooded!

If you’re looking for an experienced realtor to help you sell your home in the Edmonton area, give me a call today! Jeneen Marchant with RE/MAX Real Estate 780-904-4240 or email at jeneens@remax.net to get started.


Hi, I’m Jeneen Marchant!

I’m here to help you find you during your next Real Estate transaction. Home ownership is a beautiful thing and I love seeing my buyers happily opening the door to their new home on possession day. I also get great satisfaction from helping my sellers get the best price possible for their home when it is time to move on to another property.